Startup School: Portugal - How to advertise on Youtube Inscrição do Evento

This is Google for Startups’ first virtual Startup School program in Portugal. A guided virtual training to equip early-stage startup founders with the tools, products, and knowledge that growing companies need. The five-week program provides education on growth, tech, and product, covering setting OKRs, making technical hires, preparing a data pipeline, and getting started with Google Ads.

When: May 4rd at 2PM (Portugal Time)

Language: English

Overview

Want to learn how to promote your brand on YouTube? This session will look at the YouTube platform, explore the opportunity it presents, and show you how you can use Google Ads to exploit these opportunities for your campaigns. 


This session is all about getting to know the opportunity Google Ads can provide for your YouTube campaigns. We will explore the most important ad formats, targeting settings and the most important settings to help you on your way to creating your first campaign.

Course agenda

  1. YouTube as a marketing platform.
  2. Ads formats and targeting.
  3. Setting up your first campaign.

Who should attend

If you are a startup founder, a CMO, a startup employee, or a person who works on marketing and would like to learn about marketing strategies and tools that can help you gain visibility, this program is for you.

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